What are you doing wrong? Maybe you already have the answer.
One of the most frustrating things about being a “small” creator is that even when you aren’t getting any feedback on your work, you have to keep working.
Sometimes I will publish a blog post that will absolutely tank, and other than low numbers and a lack of engagement, I have absolutely no way of knowing that this is the case — but I especially don’t have any clue whatsoever as to why that particular post performed terribly in comparison to others.
I never know if it’s a weird glitch in the system, a bad headline, or uninteresting content. I never know if it’s my writing or meta data or the photo I chose to appear as the featured preview image.
It could be all of these things. It could be none of these things. It could just be people chose that particular day not to click on my blog post for no reason other than they had other things to do (which, for the record, I totally understand — I, too, am familiar with busyness).
Not knowing exactly what went wrong — and this does happen at least once per month at this point, if not more — doesn’t feel great. It doesn’t make me want to stop blogging or consider rethinking my entire model for how I run things here, but it does make me question, in more detail, what I could have done differently — if I could have done something differently at all.
As a small creator, you don’t get hundreds of thousands of comments on your posts complaining about a misstep or praising what has been done well. Most of the people who do read and find your content helpful don’t let you know — not because they don’t want to be helpful, but because some people just aren’t interested in engaging with online content — and this is totally fine. I don’t blame them. The internet is … quite something sometimes.
But there is actually an extremely important reason why I don’t push harder to get more specific feedback from all of you reading this blog. I could send out surveys, I could call for suggestions, I could straight up ask you all what you want to see more or less of from these posts.
I won’t, though — not extensively. Because as much as I often feel like I need more feedback in order to continue moving forward, that’s not always the best or most effective way to shift and improve the work that I am doing.
There is absolutely nothing wrong with wanting or even asking for feedback — I want to be clear about that. Feedback is something all writers do need on an individual level at some point. In the earliest stages of your hobby and/or career, however, that’s not always going to be an option for you.
And maybe — just hear me out here — maybe that’s actually for the best.
Continue reading “You Might Be Craving Feedback You Don’t Actually Need”